Lesson 5: Building a Sales Funnel

In this transformative lesson, we’ll explore the concept and construction of a powerful sales funnel within the UBN system.

A well-designed sales funnel is a strategic pathway that guides potential customers through a journey, from initial awareness to final conversion. We’ll provide insights into the stages of a sales funnel and walk you through the process of building one tailored to your business using the UBN tools. From creating awareness to fostering interest and driving conversions, you’ll gain the knowledge to construct a sales funnel that maximizes customer engagement and boosts overall sales.

By the end of this lesson, you’ll possess the skills to create a strategic sales funnel within the UBN system. One piece of advice we have, something in which we see more and more new business owners failing to account for, is that you need to understand that a sales funnel is more than merely a series of web pages.  A sales funnel includes a strategic series of website pages and interactions, as well as a strategic communication strategy to guide the prospect through those pages so that they don’t fall away and stagnate before reaching the end of the funnel. 

If you only include the pages, you will lose 95% of your potential sales because they will simply lose interest along the journey and stop. If you include your action steps, you might pick up 5% more, at the most, meaning you will still be losing 90% of your prospects. When you add strategic outreach with continually reminds and prompts your prospects to continue the journey and take the actions to complete the purchase, you can gain an advantage of another 30-40% sales conversion, meaning your chances of success will be 50% or 1 out of 2. That;s the power of an effective sales funnel for your business. 

Follow the comprehensive guidance in the lesson video to implement these vital components effectively.